Boldplay™ makes U.S. debut at BetMGM in Michigan
JERSEY CITY, NJ – (April 30, 2024) – BetMGM, a leading iGaming and sports betting operator, announced today an exclusive partnership with Boldplay™, a leading provider of premium iGaming solutions. BetMGM will bring Boldplay’s™ extensive collection of slots, table games, virtual scratch and keno titles to the U.S. for the first time.
Currently, Boldplay Spins™ slot titles Toro Bravo, Gold Metal Ox and Cyborg City are available at BetMGM in Michigan. BetMGM plans to launch additional Boldplay™ titles in jurisdictions where the iGaming offering is live pending regulatory approval.
Highlights of the partnership include Boldplay Spins™ and Boldplay Superpot™. Boldplay Spins™ features a unique twist on bonus spins where the reels spin both vertically and horizontally to create more winning pay lines. Boldplay Superpot™, the brand’s flagship jackpot, gives players of various bankroll levels a chance for big wins.
Oliver Bartlett - Vice President of Gaming Product & Content, BetMGM
Launching in 2019 in Gibraltar, Boldplay™ has a reputation for engaging games, rewarding jackpots and signature bonus spins. Boldplay’s™ titles have already garnered critical acclaim from players and operators across Europe. The partnership with BetMGM represents a significant step in Boldplay’s™ evolution from up-and-coming studio to one of the industry’s most sought-after software providers and extends its reach to the United States.
Valli Fragoso - CEO, Boldplay™
BetMGM’s online casino is home to over 2,700 titles across North American markets and one of the largest state-by-state exclusive jackpot networks. In 2023, BetMGM was named Casino Operator of the Year by SBC North America, EGR North America, Global Gaming Awards, and American Gambling Awards.
As BetMGM continues to expand into new jurisdictions, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly, including GameSense, an industry-leading program developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the GameSense integration within BetMGM’s mobile and desktop platforms, customers can directly access responsible gaming tools.
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About BetMGM
BetMGM is a market-leading sports betting and gaming entertainment company, pioneering the online gaming industry. Born out of a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM’s U.S. land-based and online sports betting, major tournament poker, and online gaming businesses. Utilizing Entain’s U.S.-licensed, state-of-the-art technology, BetMGM offers sports betting and online gaming via market-leading brands including BetMGM, Borgata Casino, Party Casino and Party Poker. Founded in 2018, BetMGM is headquartered in New Jersey. For more information, visit https://www.casino.betmgm.com.
Media Contacts
BetMGM
Katie Kohler
press@betmgm.com