New Detroit Lions Branded Slot Game Now Available for BetMGM Players in Michigan
JERSEY CITY, NJ – (October 31, 2022) – BetMGM, a leading sports betting and iGaming operator, announced today the launch of the LIONS DELUXE slot game in Michigan. BetMGM became the Lions’ first official sports betting partner in September 2020. The partnership includes co-branded assets on team broadcast programming, digital marketing assets, as well as in-stadium promotions and signage.
Oliver Bartlett - Director of Gaming, BetMGM
Lions Deluxe continues BetMGM’s long-standing partnership with the slot experts at Everi Digital, the online gaming business of Everi Holdings Inc. (NYSE:EVRI). The game features a classic three-reel virtual slot machine with a built-in “nudge” feature to provide the potential for players to win more spins or one of four separate jackpot prizes.
David Lucchese - Executive Vice President of Sales, Marketing, and Digital for Everi
As BetMGM continues to expand into new states, responsible gaming education remains a key focus. The organization is proud to provide resources to help customers play responsibly. The BetMGM Sportsbook, Casino, and Poker apps are accessible on both iOS and Android, as well as via desktop. For more information on BetMGM, follow @BetMGM on Twitter.
BetMGM is a market-leading sports betting and gaming entertainment company, pioneering the online gaming industry. Born out of a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM’s U.S. land-based and online sports betting, major tournament poker, and online gaming businesses. Utilizing Entain’s U.S.-licensed, state of the art technology, BetMGM offers sports betting and online gaming via market-leading brands including BetMGM, Borgata Casino, Party Casino and Party Poker. Founded in 2018, BetMGM is headquartered in New Jersey. For more information, visit http://www.betmgminc.com/.
Everi’s mission is to lead the gaming industry through the power of people, imagination, and technology. Focused on player engagement and assisting our casino customers to operate more efficiently, the Company develops entertaining game content and gaming machines, gaming systems, and services for land-based and iGaming operators. The Company is also the preeminent provider of trusted financial technology solutions that power the casino floor while improving operational efficiencies and fulfilling regulatory compliance requirements, including products and services that facilitate convenient and secure cash and cashless financial transactions, self-service player loyalty tools and applications, and regulatory and intelligence software. For more information, please visit www.everi.com, which is updated regularly with financial and other information about the Company.