JERSEY CITY, NJ โ (December 3, 2021) โ BetMGM, a leading sports betting and digital gaming company, has been named Casino Operator of the Year at the inaugural SBC Awards North America 2021. The award recognizes the best overall casino operator, with emphasis placed on growth, new market penetration, marketing, differentiation of operations and strength of brand.
The SBC Awards North America were created to reward the achievements of operators, affiliates, and suppliers from throughout the online gaming industry. Winners were announced at the SBC Awards North America ceremony after being chosen by a judging panel of industry executives and leaders.
BetMGMโs award nomination highlighted the organizationโs well-rounded offering. Including:
- Overall market dominance: As the leading online operator in the United States, BetMGM has an estimated 32% national online casino market share in its four states of operation: New Jersey, West Virginia, Pennsylvania, and Michigan.
- Diverse game portfolio: Together with parent company Entain, BetMGM developed and launched 28 exclusive titles between August 2020 and 2021. Its exclusive slot titles feed the largest state-by-state progressive jackpot network in the country.
- Multi-brand marketing strategy: BetMGMโs three distinct, trusted casino brands โ BetMGM Casino, Borgata Casino, and Party Casino โ allow marketing optimization in ways impossible for many other operators.